When BigCommerce Customization Becomes a Liability
The line between valuable customization and technical debt isn't always clear. Here's how to recognize when you've crossed it.
Insights
Observations from working with BigCommerce at scale.
Practical thinking about systems, integrations, and the challenges of scaling ecommerce operations.
Why Inventory Is the Hardest Problem in Ecommerce
Inventory isn't just a number in a database. It's a complex system of expectations, timing, and trust.
Common BigCommerce ERP Integration Mistakes
After seeing dozens of ERP integrations, patterns emerge. Here are the mistakes that keep happening.
Designing BigCommerce Integrations That Don't Break at Scale
Integrations that work at 100 orders per day often fail at 1,000. Building for scale requires different thinking.
Managing Variant Complexity in BigCommerce
When you have products with dozens of options, standard approaches break down. Here's what works.
Build vs Buy: When a Custom BigCommerce Tool Makes Sense
Apps exist for almost everything. But sometimes custom is the right choice. Here's how to decide.